Blueprint Approach to Corporate Governance
Let me know if any of this corporate governance scenario sounds familiar: The heads of three divisions are personally attending...
Category: Business 2.0
Evangelism is about Building Advocacy
Back in 2002 — having just launched this blog on the TypePad platform — I helped create a 501c3 non-profit...
A Business Analysis Approach to Change Management
What would software development be without change management? The two are inseparable. And whether you have a heavily customized company...
Transitioning to the New Normal
Why is change so difficult? Change is hard because it requires letting go, and possibly giving up some degree of...
Creating a Template for Creativity
Your team spent two days sequestered in a small conference room trying to come to an agreement on next year’s...
Everyone Is An Evangelist
I met my first technology evangelist back in 1998 when I was working full-time while attending business school and pounding...
Managing Product Obsolescence
In my opinion, technology companies do not invest enough time and resources in the research and ongoing improvement of their...
10 Tactics to Amplify Your Brand
The Product or Technology Evangelist is a role that has become increasingly visible within technology organizations offering software or services,...
Building a Responsive, Proactive, and Predictive Organization
A major theme for this year’s Microsoft Inspire partner conference held in Las Vegas last month surrounded the vision of...
Supporting Diversity and Inclusion within the Channel
The new partner guide “Building a More Diverse Workforce in the Partner Channel” is the culmination of almost 2-years of research,...
