Incorporating Evangelism Into your Organization
I was talking with a partner this week about their interest in hiring a technical evangelist and getting more involved in the community. While...
Category: Business 2.0
IAMCP Seattle Presidency Change
After three years as co-founder and president of the Seattle Chapter of the International Association of Microsoft...
Making CRM Social
I don’t think there is any argument out there that Salesforce is the leader in the customer relationship management (CRM) space. I’ve not checked...
Making community a Strategic Activity
Sitting in the MVP Summit this week on Microsoft campus in Redmond, I’ve been thinking a lot about community. The SharePoint community is a...
Process, Iteration, and Failure Lead to Innovation
Innovation rarely comes as the result of an apple falling from a tree and hitting you in the head. Innovation is more of a...
A Community Model for Service Excellence
Sitting out in the open in my home office are piles of magazines, consisting mainly of Harvard Business Review, FastCompany, Wired, and various technology...
Building Up the Start-Up community in the Puget Sound
I know I’ve written about my doctoral ambitions a couple times, so bear with me if you’re heard this one before. Back in early...
Planting the Evangelism Seed (Apply Water, As Needed)
On the last day of the Microsoft Worldwide Partner Conference (www.digitalwpc.com) I was scheduled to give a third Social 101 session over in the...
Traditional Marketing is Dead, content is king
I was invited to give a presentation yesterday here at Microsoft’s Worldwide Partner Conference (#WPC13) (www.digitalwpc.com) taking place in Houston, Texas on the topic...
June Content Recap
Not everything I write about from month to month falls within a planned editorial calendar. In fact, very little follows a plan, much to...
