The Statistics of Marketing
I’ve always loved statistics. As a design major and artistic type, I moved away from mathematics in high school and...
Category: Management 2.0
Getting a Granular View of a Product Release
“The word launch means different things to different people. To some, it means the time when the product has completed...
Getting a Granular View of a Product Release
“The word launch means different things to different people. To some, it means the time when the product has completed...
Baby-Stepping Your Way into Project Management
After spending the first 15 or so years of my career largely in Project Management roles, I’m sort of a...
The Maturity Model of Social
In a CMSWire article today entitled The Social Networking Phenomena is Coming Apart at the Seams, Virginia Backaitis discussed a...
Treat Every System as a Production System
For those who are familiar with my background, you know I spent a year and a half of my Microsoft...
Building Out the IAMCP
I’ve often described myself as a builder. It’s what attracted me to startups early in my career, and often has...
When Marketing is Effective
In the late 1990’s, I took a role as Director of Project Management for a newly public technology company based...
Re-Thinking the Performance Review
In her October 2011 Harvard Business Review article The Cure for Horrible Bosses, Rosabeth Moss Kanter identifies many of the...
Remembering End Users in IT Project Planning
Fact: the more you involve end users in your planning, the more likely they are to support your initiative later....
