Crafting Websites That Resonate Across Generations
In a recent TekkiGurus board meeting to review some of the UX changes that are in development for the site, we had a great...
Category: Web 2.0
The Three Voices of Social Marketing
Trying to figure out how to improve your use of social channels (Twitter, LinkedIn, Instagram, Facebook) for your business? There are countless articles and...
Understanding Social Inside the Enterprise
This past Saturday, I was able to participate in my second SharePoint Saturday Cape Town event here in South Africa, providing the keynote address...
The Need to Separate Social from Marketing
I just returned from Boston and the E2 Conference (formerly known as Enterprise 2.0), a new event under the brand that focused entirely on...
The Yammerization of Enterprise Collaboration
If you feel like you are under full-scale assault from the marketing militia in Redmond, just you wait – with the Microsoft Worldwide Partner...
Growing an Engaging Customer community
I am a big fan of the Tweet Jam concept: a gathering of a dozen or more experts around a specific topic and a...
Does a LinkedIn Recommendation Lose Value Over Time?
I occasionally get requests from people I worked with as a peer, or who worked for me directly sometime I the past, asking for...
Klout Is the Most Interesting Company on the Planet, and Here’s Why
I just finished reading Return on Influence by Mark Schaefer (his blog), which focuses a good portion of its pages on the rising importance...
The Maturity Model of Social
In a CMSWire article today entitled The Social Networking Phenomena is Coming Apart at the Seams, Virginia Backaitis discussed a recent Forbes.com article in...
Measuring the Echo Chamber
In management and operations, we track and measure and rank a number of metrics and key performance indicators. Inevitably, as people begin to understand...
