The Brand Foundations Audit: Does Your Identity Still Hold Together?
Most people who set out to audit their brand start in the wrong place. They open the style guide, check whether the logo is...
Why Writing Is So Hard for Beginners (And 5 Ways to Make It Easier)
If you’ve ever found yourself staring at a blank page, unsure of how to begin, you’re in good company. Writing is one of the...
Content Strategy: Let Your Audience Write Your Editorial Calendar
Most content calendars are built on assumptions. Someone in a planning meeting decides what the audience probably cares about, based on gut instinct, last...
With Copilot Cowork Generally Available, How Costs Change
Microsoft 365 Copilot Cowork is now generally available, and with it comes a pricing model unlike anything else in the Copilot lineup. If you’ve...
Five Warning Signs Your Workflow Automation Has Outgrown Its Platform
Workflow automation rarely fails all at once. More often, it degrades gradually. The workflows continue to run, notifications still arrive, and approvals keep moving....
Musical Sampler, Volume 1
I’ve been sharing my favorite music on the Blue Plate Special series for just over 5 years, with new posts every Saturday. But there...
Why AI Is Creating More Writers Than Ever
Every time a new tool lowers the cost of making something, someone predicts the death of the craft. Drum machines were going to kill...
When AI Challenges Professional Identity
This topic really hits home. I’ve had this conversation with a dozen or more fellow Microsoft MVPs, and so I thought I’d expand on...
Renewed as Microsoft MVP and RD
I’m incredibly grateful to share that I’ve once again been renewed as both a Microsoft Most Valuable Professional (MVP) and Microsoft Regional Director...
The Costs of Automation That Never Make It Into the Budget
I have a theory about why so many automation projects run into trouble 12 to 18 months after launch. It is not that the...
